My webpage and logo were created with the intention of having a direct connection to Hamlet and the local community it has been presented to. Both items are meant to be symbols of this particular play and the group that performed it for the Nashville community. I wanted the logo to include the name of the Nashville Shakespeare Performance Archive so anyone visiting the site from outside of Nashville would know what this subsite was connected to. However, I also wanted to use dark imaging and a lot of contrast in order to emphasize the nature of the play. Considering Hamlet has a pretty dark plot, I wanted my logo and webpage to reflect that. This way, the audience can get a glimpse of the emotions felt when watching the play simply from looking at the logo or website. Specifically, the logo was meant to be something straight-forward, that immediately tells the audience exactly what they can expect from what this logo represents. I tried to use the books in the logo as symbolism as well, representing the strength of the kingdom Hamlet lives in. Meanwhile, the red book tilted toward the others is meant to imply that it will knock the other books over, just as the greed and evil knocked over the kingdom in Shakespeare’s play. I chose to make the words “Hamlet” larger and in red compared to the words “Nashville Shakespeare Performance Archive” below it because I wanted Hamlet to stand out to the audience and catch their attention, then after I had drawn them in, they could clearly read where to find this production. With the webpage, similar to the logo, I chose to combine multiple dark-colored elements to represent to the various audiences the connotation behind Hamlet. I wanted the website to feel user-friendly and easy to navigate, which is why the tabs are in white and bold lettering. However, I also wanted to keep a more sinister feel which is why the images are in close proximity to each other and the site almost feels a little unorganized. This alignment creates a feeling of chaos that I feel mirrors the chaos in Hamlet’s mind.
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Here is a link to my video profile of my houses dog, called The Life of Ty.
https://vimeo.com/294022004 |
AuthorWrite something about yourself. No need to be fancy, just an overview. Archives
November 2018
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